Blogging, Editing, Journalism, writing

How we write about science

Every year for the Wellcome Trust Science Writing Prize (now in its third year) we run a series of blog posts with our partners at the Guardian, offering advice on science writing from those of us lucky enough to be doing it as a day job.

This year I’ve had the pleasure of running the series, picking the writers, the format, the questions and editing their answers. In the first year we went for our personal tips, last year we asked for our favourite pieces of writing. This year I went for a straight Q&A format: several of the most commonly asked (at least to me) questions we get asked by those looking to break into the field – and exactly those on the minds of anyone looking to enter the competition.

We’re posting a couple every week and you can read all of them on the Guardian and the Wellcome Trust blog.

It’s been a real privilege to work with the words of such wonderful professionals, and such an inspiration to hear their thoughts. There are already several highlights for me, but I’ll save them to pick out when the series is over and the whole bunch are there to read. In the meantime, back to the editing…



What did I learn from this year’s The Story conference (can we technically call it a conference? Event? Fun gathering of creative nerds?)? As ever, lots but, as ever, I mostly took away inspiration.

This year I tried to spend less time tweeting/taking notes and more time just listening. As such, I’ve taken the lazy route: here’s a Storify of some of the #story2013 tweets as my ‘notes’. No doubt there will also be the usual podcasts and blog coverage (check The Story website over the next few days/weeks). There’s also a good collection of all tweets, Instagrams etc. put together by Eventifier.

My highlights in brief though: Continue reading “#story2013”

Blogging, Social media

Social Media sessions: Part 1 – Twitter Basics & A Practical Guide to Facebook

I’m a big advocate of blogs, social media and the many ways in which digital media have helped inform and improve a writer’s craft, not to mention break down the barriers to writers communicating more effectively with each other and everyone else. And I’ve spent the last three years trying to convince staff at all levels in my organisation to dip into the conversation at least listen, if not participate.

In October 2012, the Financial Times ran a three-day ‘Digital Learning Week‘ for their staff, in a bid to “inform, educate and encourage dialogue around digital and social media topics and trends”. This inspired me to organise our own ‘Digital Learning Series’ covering all manner of social media and blogs, from the very basics to more advanced skills and an overview of what innovative and interesting things people in science, science communication and medical history are doing with these tools. With the help of our HR department, I put together 9 classes and a workshop spanning 4 months basically brain-dumping everything I know. The sessions are run roughly every couple of weeks at lunchtimes as “brown bag” affairs with staff encouraged to bring a sandwich or salad and learn while they munch. They’re mostly me talking through some sort of presentation-demonstration and trying to be somewhat entertaining for people’s free time.

The series kicked off this month and have been reasonably successful so far. Seventy people came for a session on ‘Twitter Basics’ with 40 attending ‘Facebook: a practical guide’. I’m trying to provide a decent ‘crib sheet’ for everyone to take away with them and to share more widely for those who couldn’t attend. In the spirit of sharing, I’m putting them here too. Continue reading “Social Media sessions: Part 1 – Twitter Basics & A Practical Guide to Facebook”



For the third year running, The Story gathered an eclectic bunch of creatives from all corners to tell their stories and talk about storytelling.

It’s interesting to see how the event has evolved over the years. When it first began the result was unexpected – most who’d come for a bunch of presentations about the ‘process of narrative’ were instead treated to more of a stories round a campfire affair. I loved it, but I know some people were after something a bit more explanatory and, for better or worse, this is what the event seems to be leaning towards.

The 2012 event still had the variety; music, games, photography, art, design, programming, magazines, journalism and anarchism. Yet there are more one on one ‘Inside the Actor’s Studio’ style interviews now than at that inaugural event, with the majority of talks discussing a project (often a pet one) and how they went about it.

Not that that is a bad thing – we’re all keen to learn. But I felt the best talks were the ones that, even if about a particular piece of work, encompassed something of the speakers personal, rather than professional, experiences and how it changed them. Maybe it’s my own need for that kind of personal detail to connect with the story.

I still really enjoyed it though – who wouldn’t love an event where the running order is given in chocolate? Here are my 10 highlights: Continue reading “#Story2012”


The future of journalism

Last week I went to The Guardian to hear its Editor-in-chief Alan Rusbridger read his 2010 Hugh Cudlipp lecture, which he delivered earlier this year (you can read the whole thing here), and take part in an audience discussion.

The topic was the future of journalism and whether ‘journalism’ even exists anymore. Top billing was the free vs pay debate, highly topical given that The Times went behind its paywall just a few weeks ago. Rusbridger made the fair point that paywalls are not necessarily all bad or all good — they may be right for some but not others, they may be the right idea, but wrong at this moment in time.

How will digital paywalls change journalism, he wondered. Rusbridger said the debate marked the first fork in the road for journalism and represents a wider debate about open vs closed journalism and ‘us’ (journalists, special) vs ‘them’ (non-journalists, not special). He wondered if the key might be the value of specialist knowledge or information, as opposed to the general information that will be freely available.

He also touched on the technology debate. Would charging for mobile access be the way forward, with everything else free? Screens give us more than just words, said Rusbridger, “We are in an age where most under 25s can’t remember a time without them”. He argued how some stories work best with a combination of links and embedded video, evolving content, while others are best as a pure snapshot. “Journalists have never before been able to tell stories so effectively,” he said.

Most interesting to me (though obvious) was the effect of all this on the scoop. In a 24/7 news environment, he said, it’s difficult to break stories. A scoop has a lifespan of just 3 minutes in the Twitter age. Those 3 minutes are still a commodity to those in a market sensitive environment (like the Financial Times) but it changes the game for the others. Most people will be prepared to wait until it is free elsewhere, rather than pay to read it first. The fact is, he said in the discussion later, the speed information travels makes it difficult to tell who breaks which story these days — in 45 minutes it’s appeared on other media outlets and aggregators and most readers won’t have a clue it came from you originally.

In the Q&A, Rusbridger pointed out that speed vs accuracy was not a problem. Wire services have been dealing with this for decades — the trick, he said, was to file quickly, and repeatedly, reporting on what you do know for sure, not what you don’t. He also put in a nod to the Guardian’s story trackers when he said that stories don’t end with publication, and remarked that there was no excuse for failing to add, clarify and correct afterwards. This constant addition and clarification leads journalists to act in different ways, he said. To quote Rusbridger, quoting CP Scott, “What a chance for the world, what a chance for the newspaper.”

Event, Journalism

To tell or not to tell?

Last week I attended an evening seminar on health journalism organised by the Patient Information Forum and held at the Trust. Jo Brodie’s written a decent summary of the proceedings on her blog.

The presentations were interesting, though largely of a familiar ilk: both press officers and journalists are partially at fault, fitting responsible health information with news values is a difficult task, the public needs to be more critical of what they read etc. etc.

However, one point got me thinking. Ginny Barbour, Chief Editor of the journal PLoS Medicine, gave a talk about how scientists can help journalists and how journal editors work to get their stories picked up by the press. Usually, she said, they encourage researchers to write more easily understandable titles and abstracts, so that non-specialists can make sense of them. But in one slide she gave the example of a paper they received on suicides in Taiwan. This paper found that media coverage of charcoal-burning suicides was fueling a steep rise in Taiwanese suicides.

Among the authors recommendations are “introducing and enforcing guidelines on media reporting” to deal with the problem. In keeping with this, Barbour and colleagues were happy to stick with the wordy title, ‘The Evolution of Charcoal-burning Suicide in Taiwan: A spatial and temporal analysis’, rather than push for a change (admittedly, the title and abstract aren’t actually that bad for this paper). Barbour argued that in this case it was of more benefit to society for the paper not to be covered in the media. And her team patted themselves on the back when, sure enough, the paper received zero press coverage.

I can certainly see their point of view, and it’s not as if this is an uncommon thing — there are guidelines on reporting suicides in many countries for the same reasons. However, I had to ask myself if it is really in the interest of press freedom not to report findings such as these, particularly if those results could be useful to others. Would knowledge of these results raise awareness and help policymakers prevent future suicides? Or would it give people ideas on how to kill themselves, as they feared?

It reminded me of something an African colleague said to me at a recent meeting. She mentioned how some of her researchers (she’s a communications officer) were unwilling to publicise a paper containing some quite important findings about HIV in the men who have sex with men (MSM) community. The reason? Homophobic activists had trashed one of their labs a few weeks earlier and the scientists were afraid of a repeat. But what is the point of doing such important research if you don’t tell anyone about it, or if the only people who do are those who stumble across your paper in a literature review years after?

This isn’t the same as reporting suicides of course, but it got me thinking about the responsibility to report scientific findings and when social responsibilities, individual responsibilities and journalistic responsibilities clash. Thoughts?



I know. Horrific, yet brilliant, word isn’t it?

It was one of many puntastic new words picked up at the Nuffield Council on Bioethics’ Annual Lecture at the Royal Society on Monday night. Other terrible words I liked: obesessing, obesogenic (and turning society from that into a ‘fitogenic’ one). Not exactly what I was expecting to take away from a lecture about the obesity debate, but what I should have expected from a lecture entitled ‘Whose potbelly is it anyway?’.

Overall, it was a great lecture by Professor Inez de Beaufort from the Erasmus Medical Center, Rotterdam. She gave an interesting multimedia presentation full of comedy clips,Wall-E and visual and textual puns, offering some light relief from the ethical moral philosophising that comes with Nuffield Council territory.

de Beaufort highlighted and expanded on many of the issues discussed in the Council’s recent report on The Ethics of Public Health. The complexities of obesity are well-known: the problems distinguishing genetic and environmental/social influences, the fact that few treatments bar stomach stapling are proven, that risks associated with it are relative to fitness and age. The talk was essentially a tour around the major hotspots in the debate, including what government and society can do to help — and indeed whether they should do.

What de Beaufort did really well in her presentation was matching these to visual and humourous cues that really hit the point home (or at least gave a cheap laugh if you really weren’t listening). One of the nicer examples she used was a YouTube video of the Swedish piano stairs — an example of a societal ‘nudge’ that might be used to change peoples behaviour, this time by making it fun.

As de Beaufort said, it’s a welcome change from the usual blaming and shaming that we use when talking about obesity.

She also made interesting arguments about individual choice. For some, their size is part of that person’s life, and if a person is happy with that choice who has a right to tell them different. Would you tell a sumo wrestler to lose weight just because he is technically fat? Sure, sumo wrestlers die young as a result of their choice, but plenty of people take dangerous decisions with regard to their physical wellbeing all the time — think extreme sports or even taking out extra insurance cover for a ski trip.

de Beaufort also pointed out how odd it is to think of food purely from a health perspective. After all, it plays a major role in so many other parts of life, from social bonding to mourning rituals (as de Beaufort said, “to think of food like this is to think of sex as purely a means of reproduction).

It’s funny how we’ve come to associate looking good with being good when that is often not the case, she said, pointing to pictures of major world leaders acting ‘athletic’ for the camera.

“It’s a case of ‘Beauty and the obese'”.


The Story

The Story
"To thine own self be true"

There have never been so many stories, or so many ways to tell them. We can tell stories in the pub, on television, in books, through games, on stage, over mobile phones, on twitter, in newspapers — any time, place or object that we can share with others can be the birthplace of a story…. This is surely the most exciting time in history to be in the story-telling business.

I had a day off on Friday. Not to go on holiday or laze around or even to fulfill some chore. I took a day off to sit in a conference hall with some 100 other people to just listen to stories.

I’ve said before that learning from your peers is the best way to improve, and indeed to be inspired. That’s why I signed up for The Story. Sometimes the best way to improve your work is to learn from other fields, particularly those perceived to be much more ‘creative’ than your own. Continue reading “The Story”

Blogging, writing

Blogging science

A couple of weeks ago, I arranged for Ed Yong to come to the Trust for a lunchtime talk on science blogging. It was an interesting discussion and very timely given that we’re currently establishing a Wellcome Trust science blog. What was interesting from my perspective was that Ed is someone who blogs for his own highly successful site, but also for an organisation (he writes for Cancer Research UK’s Science Update blog in his day job).

Expecting a lot of questions on Ed’s Not Exactly Rocket Science site, I was pleasantly surprised that a fair number of people seemed interested in what blogging could do from an organisation’s point of view, which bodes well for interest in our own blog.

Ed talked about his reasons for blogging, how it differed from other media and gave his tips on how to run a successful blog. He made some excellent points:

Continue reading “Blogging science”

Editing, Journalism

The quarterly ‘news’

What makes news news? You’d have thought this was fairly simple, but two projects have had me wondering what makes proper news these days.

Wellcome News, the Trust’s main magazine, is published quarterly and every few months I’m tasked with writing the copy. Because of the nature of print deadlines (usually a couple of months before the actual publication date to allow for copyediting, proofreading, design and printing) this often involves writing about things that have yet to happen, meaning that at the time of writing there isn’t much to say about it. This also means that by the time the audience reads about it, the ‘news’ often took place months before.

Meanwhile, as the News Editor of TSR, it’s my job to deliver news articles for the newsletter’s quarterly issue — ‘news’ that more often than not happened months before (do you see a pattern here?). We usually try and do some kind of ‘overview’ or analyses, rounding up the coverage of a particularly big science journalism/communication issue, but really, in the world of 24 hour, real-time information, who wants to read about stuff that already appeared everywhere months ago?

Continue reading “The quarterly ‘news’”